MarketSmartServices LLC : DIY Marketing? Please Don't!

Posted by Aiyana Bear on 27 August 2009 | 0 Comments

Tags: Marketing Communications

It's easy to give your marketing endeavors your 'best shot'. When the funds are low, your marketing team is non-existent, and your sales are hurting, what else can you do?  But, if you have no experience, in strategy, development, creation and execution, what kind of results will you expect to see? Who will see your template web site if search engines can't find it? Who will respond to your advertising efforts if there's no call to action or there's no catch line to stimulate interest? Who will pick up your home-printed business card as opposed to the professional design and print of your competition's? See it can be a problem if you don't have the time and know-how.

"I've seen businesses try.  I can always identify an 'inside' project; at times, they look almost desperate. Those are the people, the businesses, I want to help." Market Smart's marketing consultant and marketing communications specialist, Dominica Jaramillo, shares her experiences with businesses in need. "I am not belittling the attempts of others, but, honestly, we're all in our individual line of work because it's what we know how to do; hopefully, for most, it's what we are good at. If you're a home improvement specialist, and building and restoring is your #1 thing, that means marketing isn't. Marketing is my #1 thing, and I love a challenge."

Offering a wide variety of services, backed by experience and education, Jaramillo is Market Smart's copywriter and communications designer. From postcard mailing campaigns, to restaurant menus to coffee shop newsletters to non-profit flier campaigns, she has done it all. "My heart is to promote in a positive limelight. We all want our businesses to grow; if we are smart about, we'll see those desires into fruition."

Dominica and Market Smart work to promote and market businesses and services effectively. From company imaging (logos) to business web sites, their goal is to create a synergetic presence that ingrains itself into the minds of consumers, establishing trust and motivating action.

Need help with your marketing endeavors? Contact Market Smart at:

262-994-9710 (located in Racine)

You next campaign is sure to be a success with Smart professionals on the job!